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How 2 UC Berkeley dropouts raised $28M for their AI marketing automation startup
Ray Choi
August 08, 2025
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🤑 How 2 UC Berkeley dropouts raised $28M for their AI marketing automation startup
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AI-powered marketing automation startup Conversion, founded five years ago by two UC Berkeley dropouts, has raised a $28 million Series A led by Abstract, with participation from True Ventures and HOF Capital. The company’s founding story sounds like it could have been an episode of the HBO show “Silicon Valley.”
The story begins all the way back when co-founder and CEO Neil Tewari, now 24, was in high school. He got busted one day watching a TechCrunch Disrupt livestream during class, was sent to the principal’s office, and had to stay late.
Afraid to call his parents and tell them why they had to pick him up, he instead called one of their close friends. On the drive home, Tewari explained to the friend what got him in trouble. “I told him I had this interest [in entrepreneurship], and four years later, he was actually the first person to write us a check into the company,” Tewari told TechCrunch. Read more
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