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Shoppers are adding to cart for the holidays
Over the next year, Roku predicts that 100% of the streaming audience will see ads. For growth marketers in 2026, CTV will remain an important “safe space” as AI creates widespread disruption in the search and social channels. Plus, easier access to self-serve CTV ad buying tools and targeting options will lead to a surge in locally-targeted streaming campaigns.
Read our guide to find out why growth marketers should make sure CTV is part of their 2026 media mix.
What's in this week's issue?
🧸 AI-powered stuffed animal pulled from market after disturbing interactions with children
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Children’s toymaker FoloToy says it’s pulling its AI-powered teddy bear “Kumma” after a safety group found that the cuddly companion was giving wildly inappropriate and even dangerous responses, including tips on how to find and light matches.
“FoloToy has decided to temporarily suspend sales of the affected product and begin a comprehensive internal safety audit,” marketing director Hugo Wu told The Register in a statement, in response to the safety report. “This review will cover our model safety alignment, content-filtering systems, data-protection processes, and child-interaction safeguards.”
FoloToy, Wu added, will work with outside experts to verify existing and new safety features in its AI-powered toys. Read more
AI News
💡 Leaked documents shed light into how much OpenAI pays Microsoft (link)
💻 IBM: Data silos are holding back enterprise AI (link)
🔎 LinkedIn adds AI-powered search to help users find people (link)
🎭 Co-founder of an AI transcription company claims it was originally just two guys pretending to be AI (link)
😵💫 Company run almost entirely by AI-generated employees descends into chaos (link)
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AI Tools
🗣 Infinite Talk: Generate lip-synced videos from images or footage (link)
🦜 VibeTrans: Real-time, context-aware translations in 1,200+ languages (link)
💬 Tweet Grok: Generate and edit images from text and references (link)
📱 Replit: An integrated development environment (IDE) that lets you code, build, and deploy apps (link)
⚙ Google Workspace: A suite of online productivity and collaboration tools designed for businesses and organizations (link)
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